ION PEREZ and VICE GANDA are Fitting Endorsers for BELLE DOLLS

Thursday, November 20, 2025



I've been covering Beautéderm events for a while now but this has been the most secretive event so far that I didn't know who the new Belle Dolls brand ambassador would be til the last minute. 

Belle Dolls has been a really bullish health and beauty drink brand under Beautéderm corp and I've personally consumed bags of the Beauté Secret Collagen Juice Drink (Strawberry and Lychee flavor) and the Beauté Secret Stem Cell Drink which the new personality will endorse, no other than the Unkabogable Superstar Vice Ganda. Her husband Ion Perez on the other hand will be handling Beauté Secret Black Coffee and the Beauté Secret Healthy Coffee which has Caramel Macchiato flavors in it. 

These products have healthy ingredients that would take care of your gut health, skin, aid in mental clarity, and your lovely nails. The coffee line also has stevia for sweetener, and is healthy which Ion wants so he could take care of himself and Vice too. 



Ms. Rei Tan talked lengthily about how even before this endorsement came, she and Vice have been working together to make sure those who have no access to education will be given the opportunity to go to school and finish their courses. Ms Rei and Vice are very passionate about it, and if this means they'll be helping less fortunate kids gain education, they would be glad to do so. Vice has been taking notes of people who genuinely care for others and he's seen what Ms. Rei has done not only to those who are in the north (as a proud Ilocana) but also those in Pampanga since Angeles City is where the Beautéderm Headquarters is located. Vice also knows how genuine Ms. Rei is because of the several instances they worked together, without any hitches or issues. 




Ion on the other hand may have been nervous knowing about this endorsement, but he became very comfortable because of the fact that owner Ms. Rei spoke Kapampangan, a dialect that they too used in Tarlac where Ion is based. Ion is super into healthy stuff, and told the press that he's been encouraging Vice a lot by changing her lifestyle especially getting enough sleep and watching what she eats and drink. These days, they are prioritizing themselves, because they realized they wouldn't be able to help others if they don't take care of their own health.

Ms. Rei knows that Vice and Ion are real genuine people, and exactly would represent their Belle Dolls brand. She also lauds them for being so confident and very ready to motivate other people using their influence for good. It's also their authenticity that she admires, which she finds on and off camera. With the brand, they could now start seeing the benefits of products where Filipinos would have careful choices and find it available all throughout the Philippines.

Congratulations to Ms. Rei, Belle Dolls, to Ion and Vice too! It just fits like a glove, definitely!


COW

VIBEPH Powers 38th Awit Awards




The recent 38th Awit Awards was one for the books. It's the most excellently produced awards show I've ever seen in recent years. This was powered by the same folks who produced VIBEPH which is under MQuest, an entertainment subsidiary of the MVP Group. When they announced their partnership with Awit Awards and PARI (Philippine Association of the Record Industry) a few weeks ago, that was when we knew they'll be working with them for the Awit Awards. This is also presented by the Philippine Charity Sweepstakes Office (PCSO).

Awit Awards remains as the premier award giving body to honor OPM artists, songwriters, Producers, industry pros and music professionals. Ours is a rich and diverse one, so with a multitude genres, it's just apt to recognize them during this evening. 

Hosts of VIBEPH or Vibe Jocks also hosted the event, with their fun banters and fun chat in between, it made the long hours bearable. But the Purple Carpet started getting full with OPM artists, they were so generous in posing for photos. I had so much fun being their in the afternoon!

As expected the internationally acclaimed PPOP groups SB19 and BINI got much of the awards, including individual awards for the boys since they have other singles made, my bias FELIP included! SB19 copped Best Global Collaboration Recording (with Gloc9), Best Rap Hip Hop Recording, Best Cover Art and Best Music Video. BINI got People's Voice Favorite Album and Group Artist, and Best Dance/Electronic for the single Salamin Salamin. 

Usual suspects Ben & Ben, Lola Amour, Cup of Joe, Dionela also won awards, plus special ones for rock god Ely Buendia and Viva head Vic Del Rosario. Congratulations to PARI, MQuest Ventures, VibePH, PCSO who all helped make this happen. It was so nice to see Regine Velasquez and that tribute to Ely Buendia, can't wait to see your next partnership!


COW

AWIT AWARDS 2025 Powered by VibePH Shot on Honor 400 5G


VibePH jocks all looked so gorgeous and handsome at the Purple Carpet


It's my first time covering the Awit Awards who has partnered with MQuest and the folks from VibePH. They also have partnered with Honor Philippines who lent us their newest phone, the Honor 400 5G which we used to take videos on the purple carpet before festivities began inside the newly revamped Meralco Theater. We needed to be there early to make sure we had time to see the artists arrive around noon, and they were quite generous posing for us at the VibePH Purple carpet. Awit Awards is an annual event where the PARI (Philippine Association of the Record Industry) honors some of the remarkable musical artists in the country. Even before the event began, I heard PPOP greats SB19 and BINI were receiving awards which I'm super happy about! 

Saw Lolita Carbon, Donita Nose, Ben and Ben, Tutti Caringal, Iñigo Pascual, and a lot more musical artists at the Purple Carpet


Here's some of the scenes at the Purple Carpet, this was in front of the Meralco Building which houses the theater. 


This event was certainly one of the grandest ones I've ever seen. I could see the dedication and work they put in to honor the bands, the groups and individual artists who received awards. I specifically love the part where I saw my own idol Ely Buendia who received the "Dangal ng Musikang Pilipino Award" for his contributions to the music industry. They also gave awards to SB19, their collabs, individual members (including my bias Felip!) and femme PPOP artists BINI. 




This was something that was expected, and they definitely delivered. Hosts Joao Constancia and Ryle Paolo Tan also.gave something extra for this hosting stint. I'd like to send our thanks to MQuest Ventures, PARI and HONOR Philippines for letting us cover the Awit Awards 2025 Powered by VibePH and shot entirely during this event with the Honor 400 5G.


You are not just a business, but passionate people who want to further help the music industry and these artists. May your tribe increase tenfold!

Congratulations to all the winners!



COW

Spark Joy, Gain Big with Metrobank's Promos

Tuesday, November 18, 2025



What would make your holidays complete? A trip to the beach? Sand on your feet? A full table of food? Friends or family? What to you sparks joy? 

The folks from Metrobank know what's good so they launched their Spark Joy Promo. If you save enough for these things, they'll reward you to make sure you get closer to your goal. They know how important life experiences are, so if you participate in the Spark Joy Promo, a guaranteed eGift of up to 10,000 pesos may head your way. Remember though that it only is from October 24 to February 28, and I think that perfectly fits your Christmas bonus if you're planning to invest, wouldn't that be a good idea?


All you need to do is open a savings account with Metrobank (go to a branch near you!), or just download the Metrobank App and open an eSavings account with a Php 15,000 average daily balance. Make sure you maintain it for 6 months or have some amount higher in it, because the bigger it is, the higher ADB growth. You'll get a bigger eGift too. If you have 500k in it, that's a good 10k for you! 

These things definitely Spark Joy, and if you're interested just head on to metrobank.com.ph/promos/spark-joy. They've always been the reliable one, you're in good hands with... exactly!



COW