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| Jacqueline van den Ende the Founder and Managing Director of Lamudi Philippines and Henry Winter the General Manager of MyProperty.ph |
Had the chance to attend a movie screening courtesy of our friends from Lamudi and MyProperty.ph. They're the biggest and most trusted web based property and real estate finder in the Philippines. We met their executives Jacqueline van den Ende the Founder and Managing Director of Lamudi Philippines and Henry Winter the General Manager of MyProperty.ph and told us a little bit about how they started and how the once small startup company expanded to what it is today.
Both companies are part of Rocket Internet which is a German Internet company based in Berlin. This includes popular sites such as Foodpanda, HelloFresh, Home24, Jumia, Jovago, Lazada and online shopping giant Zalora. Lamudi also #3 player MyProperty.ph so they can gain a larger market share and position. They also know how large the potential of real estate is in this part of the world and the value is no joke, it's 48 Billion dollars in revenue, and about 2 Billion dollars of it will be in marketing spend alone. It's not saturated because they allot about 5% of it to online advertising which means there's tons of room to grow. If you think about it, people are looking for properties not on usual media these days and opt for photos and videos online using desktops, tablets, and mobile smartphones. It's a massive business opportunity and you'll get results quicker if you're an agent or broker. You'll find the perfect house, the perfect condo, the perfect apartment, the perfect place at your preferred price point, why wouldn't you love Lamudi and MyProperty.ph?
What's also assuring is that they have this huge database of properties and run analysis on them using proprietary platform called SimilarWeb. They've got pricing, amount per square meter, in some of the largest cities and towns in the Philippines. They use large data efficiently and give you the information you need when getting a property. Do you know they already have amassed about 34% higher site visits this 2015 compared to the whole 2014 data last year? Aside from that, they can hook you up with partner banks so you can get the best deal with mortgage, refinancing and restructuring of loans. They even publish magazines so people in the most populated places, coffee shops and establishments get the latest listings and make you informed.
Lamudi and MyProperty.ph is going to continually use the massive online listings data so they can generate reports for Filipino home buyers and property investors. This is just the start. They also have the Lamudi Philippines App on the App Store and Google Play store for those who would want to use it on mobile. With the high mobile penetration, there will be thousands more that will see properties listed on the site, which means it will definitely be good for brokers, agents and buyers alike. All you have to do now is visit http://www.lamudi.com.ph or http://www.MyProperty.ph and ask yourself, what is your dream home?
For more information about their listings:
Lamudi Philippines
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