Sean O'Pry X Penshoppe Denimlab Fashion Show

Last night was awesome! (well that's two days ago!) We saw Penshoppe's newest endorser Sean O' Pry finally on the runway. This happened in the Function Room 4 of SMX Convention Center, Mall of Asia in Pasay City. In attendance were Penshoppe's CEO Bernie Liu, their VP Alice Liu, their sons, fashionistas, celebrities and Sean O'Pry's fans. Jeff Bascon, Penshoppe's Brand Director said a few words before the start of the show. This year has been great for them and the pieces we were about to see he said is part of the Penshoppe Denim Lab collection and added that it was going to be special with Sean O'Pry on the helm. This guy is very humble, he took time to shake our hands one by one during the press conference (as seen on my Penshoppe post here) and I get why he's still adored by many even after his great stint in the Taylor Swift and Madonna video. I wasn't just the one excited because I could hear the screaming fans on this three runway platform they prepared for us. Shall we start?

It was dark and even from afar, people could already see Sean O'Pry in the center of the runway.

When the lights came on, Sean here wore denim shorts, gray striped sweater with green sleeves.

Penshoppe Holiday 2013 for Philippine Fashion Week!

I have been so blessed last Philippine Fashion Week and what gorgeous way continue this series but by showing you the runway looks as if you are in the front row. I've been doing that for years and this time is no different. I bet you are excited as I am about one of the best brands from Golden ABC which has began stamping it's brand internationally. Ladies and gentlemen, this is Penshoppe Holiday 2013!

They opened up the show with sleeved shirts, probably cotton based. It looks light and airy. They paired that together with pants of the same material, the other had cargo pants. The one below had leather and denim jackets together with skinny jeans and a more straight cut faux denim fabric on the latter.I love the shiny look though.

Then they followed up with ladies wearing faux leather skirt, pants, denim skinny jeans, and colors on the guy's pants too.

Key Pieces: Jackets, beanies and Man Bags.

It was at this part where I was kind of recognizing the overall vibe of the collection. It was almost looking like Oxygen because there was only little hints of color then most of it are grays and black. I thought the Brand Director was Alex Mendoza because of the shows of Penshoppe in the past. They are definitely going on a different direction. It was because the new guy was showing us his none edited taste, this is the work of Jeff Bascon aka Jeff Bacons.. no wonder it's looking more adventurous!