Shaina Magdayao’s Organized Chicas Does More COLORS!

During the pandemic, Shaina Magdayao launched lifestyle brand Organized Chicas who's products mostly was white canvas Totes, Bags and organizers. It did really good and she was so happy how her clients, and fans were able to enjoy the wide range of products that they have despite the threats of the pandemic.

Summer will soon be here and people are clamoring for more variety, so what better way to do it buy by launching a new collection called Colore (that's got more ruffles, ribbons and bows).  

Shaina says "I didn't know how long I was in the industry, but 25 years is really a long time. It's so nice to celebrate it with people you love in the industry. It's a different kind of fulfillment especially this year, and it's like a birthday wish come true. Going back in ASAP also was just perfect timing, it was an extension of my celebration, it's been 25 years that people are supporting me and I wouldn't be here without Star Magic. I am thankful for the people who really took care of us. I feel it was just perfect to go back in ASAP, they saw me lost weight, I needed to do something about my hypothyroidism and focused on being an actress. I didn't feel the loss, I feel what I lost when I got on stage and danced again. I was wondering if I could do things again, I asked myself a couple of times. I'm aging, when I was younger I could juggle things, but I'm 33, being fit enough was something I worry about. It was a leap of faith. I sometimes doubt myself but I get a lot of support from people around me. I didn't train in dance, but experience was my teacher. I've been trying to run away from it in the past, but this is my life."

 

She now has accessories, jewelry (Perola Collection) and slip ons

 

 

She adds "Yes I'm wearing our accessories, it's been a goal to support local businesses. The people I work with are mostly women, I put this up with my childhood friend, who's now pro makeup artist. I asked her if she wanted to look for a gig, so we started with bags made in Bulacan. I didn't expect how it grew overnight. Now people are asking for more, so we made clothes from Pampanga, also Footwear made in Marikina. Those little things we do have grown because I believe we have good intentions. Here we are, we've got a brand that not just weathered the pandemic, but a brand that is good commercially now. We do quality control, durability tests, doesn't have to be expensive. My partner is also OC, so she does a lot in quality control. We are helping a lot of people and made this a business too. I don't know if our clientele wants it personalized, but I think it gives more value to it."

They also now have a more feminine looking bag styles with their Frill Collection. This was done to match the different personalities of their clientele. She thinks about naming the products, the design, and her business partner is someone she trusts, who knows her and takes care of quality control. They really align business wise. She has work, she has acting jobs, and this business has really grown over the years.

The business is also helping communities from Marikina, Pampanga, Bulacan so if you are buying from them, you are also helping women from these provinces and cities. If you want to get one, visit their official IG account @organizedchicas, their Facebook page facebook.com/organizedchicas. You can also purchase them on Shopee at https://shopee.ph/theorganizedchicas.

Prices range from 350 to 1250, so very affordable! Go get them now!

Tidy Up with Organized Chicas Lifestyle

Tidy bags, tidy life - and staying stylish is a plus. A new brand called Organized Chicas Lifestyle is Shaina Magdayao's first venture into retail together with her life long friend Nikki Medina. Her aesthetic, was simple clean lines, mostly fancied things like cotton or linen. They made a line of bags and accessories with a purpose of organizing your essentials to remain clutter free, practical, simple and stylish. She felt during this time, it is paramount to have things that have fabric sewn strong, washable, absorbent but still carries a certain chic that people would certainly appreciate. 

We talked to her while she was in The Farm at San Benito last week, she says "In the middle of pandemic, we thought of helping people, my partner and I are admittedly OC and when we started taping for Probinsyano we had to fix our own things. When it was all organized, I thought why not get this off the market and bring opportunities to the people who create these products. My blazer and tops are all Organized Chicas, all made of canvass, cotton, linen, not just bags now, but even clothes. I'm into classic but quality pieces, we made our own brand. This business has always been a dream and we've been very grateful for the support of everyone even in the middle of the pandemic. You need something practical, sustainable, thing that you can re-wash but go and use again. I'm grateful that my partner does really good quality control, the stitching, things like that always have been checked before we approve the product. The day to day management is difficult because I'm also taping episodes, but I'm grateful that this business is growing and is expanding. With God's grace we're still here. This is all about functionality, before we started, are the bags that I personally use in taping. The pockets outside, it can fit face shields, I always wanted things to be tidy and together with the bag, we also have inserts/organizers, it's our way to make sure you too can have that convenience. Very practical, so we didn't have much challenges in making these products. Nikki and I have been friends since high school, she's a professional makeup artist and we're kinda in the same business. We didn't see this coming that we would eventually become business partners, she's very hands on and I'm doing marketing for it. We complement each other and I guess it is our strengths. We're blessed that everything has been smooth sailing. We're being given something exciting, I hope we get to see this grow even more in the next few months. Even before we became business partners, having her around was like having people that I can trust. It's an advantage that we decide on things, and she's not just a partner, she's my friend."

Shaina then showed us a few pieces from their collection. They also sent us samples so we could see how the product looks like in real life. (Follow my stories @kumagcow on IG). Judging from the looks of it, the fabric is made of thicker material, but overall, it still feels that you can carry it around and never feel hot when it touches your skin. It's stitching is commendable, someone placed a real value on quality control and I didn't even see a fiber stick out on all corners.  

 

 

To budding entrepreneurs, Shaina reiterates "You have to be hands on.  With whatever that you're doing, you always have to remember to do what you love. Quality wise, I know we've got the best products compared to what's out there in the market. I personally used this and initially I just had a couple pieces customized with my initials, it has become instrumental on how I got into this business. I had to adjust my lifestyle because of the pandemic, I don't need the expensive ones because this can be washed easily and keep us safe. I felt that I had to open up myself more because this is how I am, I developed my sense of style, I'm not trendy, I choose things that are right and feel good. With my sisters business, I saw how you have to really manage it, do marketing, because we know showbiz isn't really forever, so you have to make sure you're wise with my investments. So far, I think I'm doing good."

She also had future plans and some answered wishes from current customers. Shaina says "We all started with all original canvass, but people have been requesting for colors and starting today we're offering black, army green, and perhaps blue ones after this launch. We're also launching clothes soon, so stay tuned for that!"

If you want to see what Organized Chicas Lifestyle has to offer, follow their IG account @organizedchicas and order through there. This is a cause that will help a lot of people. Stay chic!

Denise, Shaina and Jake for The Haunted

Another project from Dreamscape is about to happen as "The Haunted" will premiere this December 8 at 8pm. It stars Jake Cuenca, Shaina Magdayao and Denise Laurel. This is also directed by Emmanuel Quindo Palo who also did The Generals Daughter from the same production.

Denise says "This is about family, life, for love and second chances. I will have a twist, but all of the characters will have that. It's going to be given to the audience to connect things and the haunted part is going to be caused by what they did in the past. There are a lot of things I could have done better, the burger last night was a regret."

Shaina says "I'm very excited because I'm back with Dreamscape. Our lives here will be full of tragedies, Ate Rita will be playing a person who needs to be pleased because I caused her heart attack/stroke. Jordan isn't a goody two shoes, so he has something to do with the ailment. We have all worked in the past but since we are in the same circle it was easy to work with the cast. When I was younger I did a lot of things I regret, but then I learned to live without it. I can sleep well at night. It's never too late to find peace when you go through a lot."

Jake adds "Thank you for the opportunity Dreamscape. It's called The Haunted because of the supernatural, the house, the character who you would need to investigate who plays who. I try to live a life with no regrets, but I did regret a fashion show when I was a little fat. I hope I have had the time to worked out a lot before that."

Every Christmas it's a time to bond, this would be something that would be a good time to be with your family. Make sure you watch the first episode on December 8, 2019 at 8pm because they're raring to give you a fright on this date.