Look Cool in School as BUM Launches Second Collection of Academy Series

If there's something that I could tell about BUM, is that they have CHOICES. Recently, they launched the 2nd Academy Series Collection. You could say they've evolved a long way than just being street wear, because as you can see, it has become a good way to express one's personality. The recent one is varsity inspired, hence very preppy, but never the same. They remain different than the usual which is something a person who wants individuality to have in their wardrobe.

Some of the pieces also exude something urban, one which you can wear off the streets and now with colors, mixed with modern and vintage vibes. Imagine wearing these pieces while you're at school, with confidence, and still remain cool. You can also wear this off a usual stroll in the mall, if you are with friends because it's a good thing to be in good gear.

The buck doesn't stop there because there's more to see at BUM stores and boutiques nationwide. Go head on and build your wardrobe from scratch or use new pieces and mix it up with your current ones in the closet. It doesn't need to be expensive, so make sure you choose key pieces that will up your street fashion game today! 

Follow @officialbumph on all social channels to get more ideas about what and how to wear them!

BUM Equipment Releases BLACK ARMY ACADEMY

There's certainly a huge change happening at BUM Equipment as they release a new line properly called BLACK ARMY ACADEMY. I'd reckon the changes actually come from the brand's knowledge of a generation growing with them, and along that the changes and street wear culture that developed over time. This new collection showcases how they get to innovate style wise, because it's not just going to just stay stale, but become cool and developing pieces that work for those who choose to wear it. 

Black Army Academy is for those who are rebellious, the free spirited ones, with an in campus lifestyle. These are the ones who choose to stand out, who look tough and won't be too shy to stand out while wearing them. It's still comfortable, whether it's a shirt, jacket, pants, even those that are filled with patches and prints.

Here's a glimpse of how BUM Equipment wants you to look like with the new BLACK ARMY ACADEMY line.

For those who adore the military look, utilitarian, which you can mix and match with your own existing BUM pieces, because it follows what you wear when it's trendy, and remains uniquely you if you choose to be one in a million/stand out.

The new BUM Black Army Academy Collection is now available at all BUM boutiques, even in huge department stores nationwide. If you want to stay home, don't fret as it's also in Shopee and Lazada, all you need to do is order and wait for it on your doorstep. It's fresh, it looks cool, and would definitely turn heads as you wear them with confidence, as the streets become your runway too.

Essential Drink Attributes Showcased at GSM's White Party

 

There's certainly a lot of things to celebrate this month including the goodness of World Gin Day. In Manila, Ginebra San Miguel Incorporated hosted a white party at the fabulous Westin Manila in Ortigas Pasig. It's a no brainer as GSMI continues to be the world's number 1 selling brand of gin and has become a regular in various celebrations, and life's simple pleasures.

GSMI Marketing Manager Ron Molina says "It's been a tradition for us to join the celebration of World Gin Day. We are pioneers of this in the Philippines and we know how Filipinos enjoy how cool, clear and versatile this drink is, so cheers to that!"

This new call to let people know how these three characteristics of GSM would certainly get them to have more appreciation of it. Artists like premier actor Zanjoe Marudo, vlogger Basel Manadil and beauty queen Herlene "Hipon Girl" Budol were also at the event to verbalize how it is to be Cool, Clear and Versatile. Zanjoe says "It's when I stay calm that I feel more cool, it's why I choose the classic GSM back when I was in Batangas, it brings back memories indeed!". Basel on the other hand confirms his likeness of the GSM Premium Gin and tells "Because it's like me, it's clear just like my intentions. You need to be like that because you wouldn't know when you give an impact for others." Then Herlene Budol prefers to become Versatile, saying "Being versatile means that it is possible to be good in different things." They will also be joining different events starting this month because as they say, "Gin Is In!".

Together with the campaign, they also revealed GSM Bar Academy wherein they had 3 new graduates, all scholars of skill courses as they partnered with TESDA in bartending, flairtending, and building businesses. This is in hopes to increase quality pros in the industry, tall order, but are already achieving a lot obviously. It has transformed lives, and even won an international CSR Excellence Award from UK, slated to be awarded on the 16th.

If you're fond of the social channels of GSM, there will be a second season for G-Mix Nation Online where they'll feature various recipes for cocktails, and tips on how you can use a Home Bar Kit to be sold in select supermarkets nationwide. They will also host in 50 bars nationwide to make sure you're involved in one or more parties during this month. I heard there will be one in Pampanga, Naga, Cebu and CDO. You'll also get to win prizes, take advantage of promos and merch. They're not stopping there, because activities will be continuing til the end of the last quarter.

Head on to your favorite stores and place to get them! I'm sure there's no stopping you!