PIOLO PASCUAL Celebrates 5 Great Years with Beautéderm on their 15th Anniversary

It's been a while since I've gone to one of my favorite cities in Central Luzon, Angeles City in Pampanga. It's fun out there, very progressive, and consequently, home to the mecca of all things beautiful, the BEAUTéDERM Headquarters.

With one day of planning, a rush to get there, we came prepared to talk to the Philippines Ultimate Heartthrob, Piolo Pascual. This isn't the first time that I've seen him, but I couldn't usually ask him questions in events. This time though, the mood was easy, fun, light, intimate, but ultra good. He was welcomed by equally iconic BEAUTéDERM CEO, Founder and Chairwoman Ms. Rhea Tan. She says "You know, we have a lot of endorsers, but usually, it takes a lot of marketing personnel to manage what we plan for. At this stage, we have some products that we haven't promoted yet, but are actually doing good... because people trust the brand and BEAUTéDERM products. Having Piolo Pascual for 5 years gives me a happy feeling, and know we are doing something right. His loyalty, really touches my heart. He's the type of endorser that we didn't have any issues since day 1 in deliverables. He also makes his friends, his co-workers, even his son Inigo experience our products, and that, says a lot. He supports the brand and really uses the products. This goes the same with Sam, Piolo and their management Cornerstone."

 

Piolo Pascual, celebrates 5 years with BEAUTéDERM

She adds "I am proud of the quality of our products. Even if I'm low profile, we have grown tremendously in recent years. I want BEAUTéDERM to be known, not me. Sometimes people see me and tell me "BEAUTéDERM right?" and not my name. I'd rather have our brand be recalled like that. Piolo really helped get our message across, and I'm so confident about our products. This I think is our difference compared to others, because we really try it first before we release it to the market. Our FDA certifications says it all. Our presence in all leading malls too, because not all brands are there. Now before they even do a layout, our brand is being thought of and included. By the grace of God, we now have over 55 branches and celebrating our 15th Anniversary."

 

The gorgeous CEO Ms. Rei Tan and Ultimate Heartthrob Piolo Pascual

 

 

Here's a few scenes from the meet and greet sessions he went to: 

 

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A post shared by John Bueno (@kumagcow)

 

 

Piolo obliged us with an interview and says "It makes me so proud to be part of BEAUTéDERM and am now celebrating 5 years with them. It's a company that changes lives, and so happy that she (Ms. Rei Tan) chose me. In BEAUTéDERM, I feel the sense of family. It always grows, it keeps on growing. It feels so good that I also get to grow with them, and our relationship goes beyond work."

He adds "What I like about BEAUTéDERM is that they have so many products to choose from. These include essentials that once people know is from BEAUTéDERM, they already trust it. Like for starters, I like the Etre Clair Mouthwash and Mouth Spray, something that is always in my bag. It makes me feel confident whenever I go out. It's very useful. I take care of myself by also sleeping a lot because I invest so much in my health so I could work hard. I always want to be in tip top shape. When I have roles that need to be more physical, I am always ready. Aging is something that I embrace. As a guy, it's hard to accept the inevitable. I don't celebrate lines, I celebrate life, my journey and experience. When I look at myself in the mirror I see my own history. I am happy about how I have evolved, hopefully, gracefully." 

 

Here's what happened to our small talk on video, please enjoy! 

 

 Congratulations to the hard working men and women behind the brand, I've met a few of them during the event and saw their genuine care. I guess they are the secret to the success they are enjoying. 15 years isn't a joke, and Piolo Pascual is also celebrating with them. They also showed us a few things they have in the pipeline, and by the looks of it, they are bound to grow even more in the coming years because BEAUTéDERM not only changed their company, they are changing lives. That's certainly a brand that's worth supporting. Again, congratulations!

Beautéderm Opens Corporate Headquarters and Beauté Beanery in Pampanga

It must have been her great dream to to one day, cement her brand and put her business in one roof hence the new Beautéderm Corporate Headquarters in Angeles City, Pampanga. Ms. Rei Ramos Anicoche Tan and the Beautéderm team finally opened the new building (which houses several of her brands) and the newly launched Beauté Beanery (a coffee shop) in this location. It's also Beautéderm Corporation's 14th year in the business and this was the opportune time for us to see what they've done with the place. It was absolutely gorgeous from outside!

This is welcome news for the multitude of their loyal customers who have always patronized their skin, body, fragance and health booster products known for its efficacy and quality. This isn't just a business for CEO and founder Rhea Tan because it provides resellers, their distributors and franchisees something that could change their lives. The new building has been 2 years in the making and it was meant to be the main base of operations in the country.

The place was absolutely posh. They had marble and nice tiles, gold fixtures from floor to ceiling. They also had several designer trunks here and there which made it look even better. They also had the BeautéHaus which provides skin services and we were greeted by several of their people, it felt quite welcoming. Since it's also the first time we're seeing this building, they invited several artists to make the event sparkle!

Artists include singer Alynna Velasquez, character actress Ynez Veneracion, internationally awarded actress Ms. Sylvia Sanchez, the gorgeous Jane Oineza, the iconic Ms. Lorna Tolentino, international sensation Darren Espanto, premier broadcaster Korina Sanchez Roxas and the beautiful Bea Alonzo.  There were also several social media influencers in attendance and a lot of media entities from Pampanga, broadsheets, tabloids and bloggers.

Beautederm Execs, Celebrities, Ms. Rei's Mom during the launch

Darren even gave a small song number after being egged by the press

Ms. Rei and Bea Alonzo

The new Beauté Beanery on the other hand concocted several hot and cold coffee variations, also prepared hot food, cakes and pastries. It'll surely be a nice spot for remote work, dates or just usual coffee breaks if you're in the area.

Ms. Sylvia Sanchez also obliged us with an interview about how she feels about being an endorser of Beautéderm and her whole journey. We also asked he a bit about Ria Atayde's recent milestones as the newest calendar girl.

Ms. Rei was very optimistic that this will just be the first of 10 buildings she wants to put up all over the country. I've seen them grow over the years and I'm so happy that a Filipino corporation has achieved so much in such a short amount of time. She had very humble beginnings, her life story is quite inspiring and it teaches you that anything is possible if you put your mind, your heart and hard work into it.

Congratulations to the men and women who have made it possible for Beautéderm to grow where it is today!

Red Planet Launches Brand and 10th Hotel in the Philippines

Yesterday was quite an adventure. I visited the Red Planet flagship building in Amorsolo, Makati City. Although the rain and howling winds tried to dampen my spirit, this was something I was looking forward to do the whole week because the former Tune Hotels operator just split ties with that brand and said they separated because of difference in directions. I must say, they've been a really good franchise and if they wanted to do a different take on the business, they've got all the rights to do so. So in a nutshell, ye the rumor is true and they're planning to make the Red Planet brand stand alone and be operated by them fully. From the looks of it, they've got a very promising place now that they're beginning to roll out BIG changes that they want to happen with Red Planet.

Check in and check out's a breeze in the running Amorsolo branch. I don't think they even troubled their patrons even if they're revamping the places so it could follow the new standard that they dream for Red Planet. This is something that they're really happy about because from the looks of it, they're running the business as a hostel rather than a  fully budgeted one. They're even installing really fast Internet connection specifically for their guests. Their turnover is very fast, and the people staying in their hotels are primarily backpackers who just want something simple and efficient. To providde comfortable, connected, technology enabled desirable locations at attractive prices. This is the philosophy that Red Planet believes in, and they say "It's all about Value!".

Mr. Tim Hansing CEO of Red Planet Hotels says "Red Planet is committed to provide clean and efficient stays, a connected, fast and free WIFI connection which is crucial for all our guests. This brand and concept is here for the long term and we're doing an investment strategy that will make sure we'll open more hotels in the coming years. The new Red Planet brand also now has a very functional mobile app. Once you stay in our hotels, it activates into in-stay mode. The app then will feed you local events, places of interest directly to your smart phones. You can also do room to room and front desk calling, also a chat line so if you're outside you can still get in touch with our front desk officers. This just one our investments in technology, this is Value added to a guests stay in any of our hotels. As of now we've got 1720 rooms and we're the biggest international hotel operator in the Philippines. We also own and operate hotels in Indonesia, Japan and Thailand." 

Aside from Red Planet in Amorsolo, Red Planet also has hotels in Makati (Kalayaan), Aseana, Ermita, Quezon City, Ortigas, Angeles City, Cebu, Cagayan De Oro and Davao City. I'm planing to stay in Cebu for a few days this year so I can't wait to tell you about my experience. See you in October perhaps?

Let's see!

For more information about their hotel:

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http://www.redplanethotels.com/