Learn from the best: Film, Art, Music and Food with Axe YOU

Tonight was a nice time to have a few drinks in the Poblacion area. It was packed as usual, hobnobbing with celebrities was a no brainer because you could hear the conversations from the other tables easily. Though it’s not the thing we were there for, I kinda enjoyed it. AXE also was there to introduce a few things to us including a short talk with Gino Santos, director of hit films Ex with Benefits and the recent Sin Island.

He’s one of the 4 new endorsers that is launching, as he is connected with film. Of course just like him, the road to succes wasn’t easy.

Life is not about stereotypes, breaking the norm, you got taste, dreams, a vision, you’ve all got something and AXE is now going to help you get there. These 4 endorsers are not just eyecandy, but will help you create your own world. They’re going to walk the talk.

Direk Gino Santos for example will be having a Masterclass this June 23 called “BEYOND CINEMA” as he talks about his experience these past 6 years, creating films, advertising and sharing his story. He’ll also bring in a couple more people whom he has worked in the industry so participants would be able to get a glimpse of how it is to do indie, mainstream movies and TV commercials.

Aside from Direk Gino, artist and street mural expert Jappy Agoncillo, Chef Nicco Santos and talented rapper Curtismith will also be holding different events so they too could share their wares offing their skills to hopefully inspire a generation or more and be YOU. This is all part of the #AXEYou campaign that they are part of, and I’m so glad they’re offering this to the public. If you want to join, you may visit their website and see if you could become a part of it. Here’s the link: http://bit.ly/AxeYou .

First up is Innovating Traditions with Nicco Santos which will happen on March 17, 2018. Then the second one is called Word Shop with Curtismith which will happen on April 21, 2018, third is Art Wars with Jappy Agoncillo on May 26, 2018. Then Direk Gino's Beyond Cinema on June 23, 2018. You need to submit entries to become part of it, if you get chosen, then that's the start of something really BIG! Make sure you submit it 5 days before the actual date of the event, the earlier the better!

You may sign up with their masterclass and enjoy the privilege of being part of #AXEYou. You may visit their Facebook page for more information here https://www.facebook.com/axephilippines.

Hurry! I’m not even joking, there are a lot of people interested to join this!

KUMAGCOW

Fresh Blogs Fast!

Conviction, Courage and Comrade: Coco Martin's New Scents for Bench

It must have been so hard for Coco Martin to reach the top. He's done his dues and got so much to thank for in the industry he now calls his own. From doing indie films to making mainstream ones, to making his own commercials from national and global brands, to TV and his hit show Walang Hanggan, Coco Martin now is the main guy to carry a brand new perfume for BENCH. I got to see him during the launch cum fashion show a few days ago and for me, it just felt right. It was time to see what fragrances from Grasse, France and this pretty boy had concocted for all of us as they called these deo cologne sprays Conviction, Courage and Comrade.

Sit back, relax and see this!

A guy suddenly swings out of nowhere and got down on the stage. 

 

They burst into a dance number. Oh my it's the freakin awesome Philippine All Stars!

Gorgeous guys came out in their opening salvo personifying the first scent Comrade. Clothes are nice and I dig the tops, jackets and jeans. Then look who just came in to the delight of the cocoholics!

It was like 2000 decibels of women screaming all at the same time LOL

Coco Martin took out his gun and did this! :)

Then he shoots some more before he went out! :) He must have enjoyed it hehe :)

Then a second dance number commenced. Now this must be Courage :)

I wonder where they got the tuxedos. Maybe a designer that did a collab with Bench as well. I must figure that out next time.

Looking good and dapper in his outfit on this bit. I'm not surprised they were screaming still, even the media on the other row agrees, just look at their faces LOL

Then a more hiphop and urban kind of music played. Philippine All Stars just brought it!

They were flipping and making passes while they did their thing. It was awesome!

Now that set was colorful, form fitting and quite nice. It's very young and hip which is perfect for the crowd. I think that part was Conviction. I love this particular fragrance because it was a little lime and very fresh... very citrus. It was light and perfect for that small hints of accents you wanted to have on your body. This is perfect for me :)

See what I mean when I said they were colorful? :) Those awesome clothes and equally YUMMY scents from Coco Martin just made my day. Even if you were not as good looking as he is maybe just a spritz of this newest addition to the Deo cologne line of Bench would make you smell a tad more like Coco c^^,) I'm actually using it right now and it's just great! I love it!

If you like looking good, feeling good and smelling good, get your Courage, Conviction and Comrade from any BENCH Stores nationwide! Must buy!

For more information about Coco Martin's new scents!

Like them on Facebook!

Bench/ lifestyle + clothing