James Reid for #DewIdol - Mountain Dew

He is blessed, he's got an illustrious career ahead of him and the love of his life by his side. People notice how he's worked hard for it, paid his dues and now his sacrifices are bearing fruit. International brand Mountain Dew just identified him as the new #DewIdol and consequently releasing a new beverage size with the same name. 

Mountain Dew also has released a new commercial seeing this good looking guy pay a man 10 pesos for the drink, forcing a few swashbuckling moves until he got his attention, he needed to do that because the hearthrob didn't know that this drink only costs Php 8.00. 

Unbelievable? Believe it! 

 Before the event even started, I was roaming around the event area and James was already going through the booths with his friends enjoying what seems to be an experience, of what a new Dew Idol should be. Ball in hand, he was already shooting hoops. Surprisingly he's good at it!

The ONLINE FASHION SHOW at Philippine Fashion Week Holiday 2018

I was wondering what would comprise the third show on this day with Philippine Fashion Week Holiday 2018 because there were no details on the designers joining this particular event. It just said ONLINE FASHION SHOW which had me interested with it. During the 7:30pm show, founder Joey Espino took the stage and halted what seemed to be a runway show in the beginning. He mentioned the strides that the Philippine Fashion has done in order to get the attention of the world. 

He knows that the people are looking towards ASIA and he understands how Filipino designers will be an intergral part of this growth. He's probably tired about just concentrating his grasp with just the Philippine market and wants designers to start building efforts towards going ONLINE, have their shop available after the show so they could sell as soon as their wares hit the runway. I totally agree with his point of view, we shouldn't be limited with what we can do here, it all should be available for the world stage because the FILIPINO is world class!

 

This is the direction they say would spell good this season,  something of androgyny. Cloth and fabric that can be worn by men and women, style that won't go out of season even if it is. The advantage of selling it out of the country is that, you won't be bound by a single market. Wherever you are in the world as long as the mail gets through, you can shop at the comforts of your own home. He also told us that with the traffic in EDSA, we ought to stay in our homes and shop online so you won't have to go the trouble of fainting in the heat, or stuck in malls because in reality, he's got a point.

Sidney Perez Sio for Philippine Fashion Week Holiday 2018

This isn't the first time that I've covered a Sidney Perez Sio show. With the past collections inspired by New York street life, hip hop, crossed with the famous Barong Tagalog and Maria Clara twisted into his work, he was ruffling feathers already in the Philippines since 2005. Athleisure wasn't a term yet but he probably has done it so many times, he would yawn with what people are coming out with now. He was part of the ASEAN Young Fashion Designers Contest, shows in Manhattan, New York. He also worked with prime designer Inno Sotto and other shows in the PHFW trail.


He's here to impress and yes, we were. I took it upon myself to also shoot the back part of the models so you can take a look at the details of the whole dress/shirt, so please enjoy!

Philippine Fashion Week Holiday 2018 MENSWEAR using OPPO F7

 I had so much fun during the Philippine Fashion Week Holiday 2018 second day. Unfortunately I wasn't able to cover the shows on the first day because of life. The show which happened at 3:30PM Manila time was just something that I was looking forward to see and I was so happy I got the tickets online (very last minute) and I felt I had to shoot again no matter what it takes.

The MENSWEAR Collection was pretty much a combination of the best of the best fashion houses in Manila who make menswear available for those who want designer clothes, that would best represent the Filipino ingenuity. These are only phone shots that I did with the Oppo F7, the brand's flagship phone. Aside from the lowlight condition, the models actually walk fast so I did expect a little blur here and there, but so far the phone has performed quite well under these conditions. I'll be putting out some DSLR shots of the other shows in a bit. For now, enjoy these shots of the Philippine Fashion Week Holiday 2018 MENSWEAR!