Daikin Introduces AGA MULACH as First Brand Ambassador

It’s a great morning and it’s a great day to have a reveal because Daikin made sure this will be in the raps. They didn’t tell a soul about their choice but everybody was excited including their dealers who were also at the press conference.

It was witnessed by Daikin’s Division Manager for Sales Operations Jed Caburian, Senior Manager for Global Operations Kojo Domoto, their President Lee Wai Kok, Vice President Ikuo Kani, Assistant Division Manager for Market Development Carina Lau and their Division Manager for HR and General Affairs Gerry Cortez.

They treat this as a milestone because this is the first time they are getting a person to represent the brand. He believes in Daikin and he has installed them in their own home.

Lee Wai Kok says “Our esteemed dealers and partners, today marks a historic moment in our 10 years in the Philippines. Year on year growth had us realize we can improve and strengthen our market and it continues to grow at a very dynamic pace. It has paved the way in middle class spending since 2010 til now. Most of our branding activities have been very traditional, it is appropriate to usher our 10th year to try something new and see someone they can relate to. Who can represent our company? Who is a Daikin user himself? Someone credible, today I am proud to announce our first ambassador who can bring the human element in our products that can associate our brand promise to our face and voice, which we commit to deliver to all our customers. He is a good man, he can drive customers, it is our pleasure to introduce our ambassador today!”

Koji Domoto says “Guests from the press, good morning. Whenever I come back in the country, I am surprised about the development, but like you I don’t like the traffic. Now we are going to update our branding strategy to having it be localized. A regional tagline (perfecting the air), our 95th anniversary (on October 25), shop display concept (make appealing ones in different countries). Please continue to support Daikin Philippines.”

Ms. Carina Lau says “We have had branding milestones in the country, but Daikin has existed since 1924. Daikin Alen Air Conditioning started in the PH in 1998. We have opened our Ortigas, Cebu, Davao and tons of different branches in different parts of the country. Last year we had our Dagupan, Ilocos, and moved here in Bridgetowne too. This 2019 we will be launching our new Cebu office, new products and our new ambassador. It includes Eco King, Cooling King, D Smart King including our Smart Inverter series. We have been pushing for non window type air conditioning units and our campaigns include your favorite sport in the PBA, even billboards, taxi ads, Christmas jingles, even our online channels. We also participate in caravans and roadshows and our national dealers conference. All our dealers also have signages, showrooms, and coming soon our latest one in EXXA showroom in our main office. See you all soon!”

Then they announced Aga Mulach as their brand ambassador.

“He and his family owns Daikin, he is a happy user of the brand he is endorsing. He is trustworthy, credible and the perfect person to represent our brand.”

“I am grateful and honored to be chosen by Daikin as their endorser. Parts of my home is still being constructed and I made sure I have something dependable, one that could last me years and I found that in Daikin.”

Congratulations Daikin! You’ll be going cute and strong with Aga!

Aiai and Bayani Brings Millennial Fun in Feelenial

Cignal Entertainment and DSL Events and Productions bring you a new fun movie that will take your not so young family members into the millennial generation, I mean, wouldn’t that be fun?

This film stars the Comedy Concert Queen Aiai Delas Alas, and the very funny ultimate sidekick Bayani Agbayani in a journey that is so unfamiliar to them.

James Meneses who handles content with Cignal Entertainment says “I speak for the company and this movie is a milestone. It is our 5th theatrical release and first of DSL Production under Ms Pops Fernandez. This is also the first teamup of Aiai and Bayani. I hope you enjoy this film as much as we had fun making it.”

The producer Concert Queen Pops Fernandez says “I can say, thank you for coming here and it is the first time we are seeing this, I hope you like this and post something about it on social media. Sit back, relax and keep laughing!”

Ms Aiai says “I hope you all like this, I can’t wait to see it! I think millennials can relate to the story and even the feelenials. It is a very good film, thank you Cignal and DSL Productions for making this happen, for making this night special.”

The film also includes actors Skelly Skelly, Nar Cabico, Arvic Tan, Raffy Roque, Gelai Andres and Sofia Delas Alas.

We watched the film with the cast this evening and it was really funny. It’s not the type with super slapstick and boink sounds we usually see on comedies, mostly funny lines and timing interjected situations. It’s also filled with lines that you can just finish in your head, some you would think is personal, watch out for the dinner scene because that’s where you’ll understand what I mean.

The film also is a little filled with profanity, something that they kinda not hold back on some instances so you’ll feel it’s actually real in some way or form. Plus, it’s got a bit of a love story. I don’t want to spoil things but if you wanna ask if this is a good movie or not, it has its merits. It’s not a cheap movie, it was made quite nice, using HD cams so it also feels fresh.

Retchie Del Carmen directed this film. The sequences of their conversation is just so funny, more like they’re throwing hugot lines used more by millennials, it was so funny when they found out what they were doing in the end. You’ve gotta see this funny movie, it’s not over the top, it just feels fresh for a Bayani and Aiai starred project. This also teaches you to accept each others flaws, to love when you can. Shows June 19.

It’s fun, trust me. :)

Mikee Quintos and Anthony Rosaldo for #REVELATION at the Music Museum

June 28 is a #Revelation, it will also be the first concert of Mikee Quintos together with Anthony Rosaldo. It was a friendship born out of affinity at work and in Studio 7, they have been able to see each others strengths, do numbers together and found that even though they do music that is totally different from each other, they would still be able to make it work. On this day, they will also be supported by friends Solenn Heussaff, the Zamora brothers, Jo Berry and a lot more will be there.

When we sat down with Mikee Quintos, she says “When I was younger I had singing lessons but played music online a bit, I discontinued and taught myself. My parents don’t sing but my Grandma taught me a lot, your posture, all those small things and it was nice to begin. It all started with Pao and he pitched this concept, if I’m gonna be honest I have been 3 years in showbiz and I haven’t made time for singing, a concert, I thought they weren’t serious, I had to prepare, because of the people who pushed me, it gave me back my confidence. I wanna make this happen. We are so different but when we did sing I felt we could work with something here. He is sweet, he has so much range. In this concert it will have those things, our different styles, a little jazz, hiphop, throwback songs, different flavors. The whole show is a whole experience, not just showcasing a talent. After Onanay, I did a lot of guestings but right now I have to focus on the concert, this is a different level of fulfillment for me and I love this, this is a break from my comfort zone and my close friends know this makes me bond more with my music side. I realized how excited they are for me, my family and friends are very supportive. The last three years, I get frustrated, I am a work in progress. I wanna inspire people even at that condition. I will be dancing, not like in Studio 7, all out, hopefully I have the moves figured out. Revelation means these insecurities, but this is a big thing for me. My Mom has helped me a lot and I have to thank her for that.”

Anthony Rosaldo says “I told her that I was smiling ear to ear because I love how she sings (he pointed to the stage where they sang together). I know people expect me to sing and belt, some new songs that I will do on the concert. It is a medley, I have diva songs, the arrangement is tailor made for me and it is big. I also have a segment with the Zamora brothers. We will work out our songs, we have duets, I love how different her voice is and when that happens on stage it will not necessarily be all power, but it will be all heart. I met her in Studio 7, I was introducing myself to artists but she was so lovely, very down to earth. We hang out, we do meetings and bond over food and drinks. Now we talk about the concert, now I know her more. For me, I am very new in the industry, the opps I have on Tv is limited and here it is very personal and what I can really do, I can do it here. This is different because it is when I’m a Kapuso artist, I have fans to show my gratitude and make them all proud about their sacrifices. I can finally show them we made it. I think the whole concert is given to them, I might do it in the concert and might talk about it. I have to reconnect, harder to invite nowadays. My fans give me extended help, they really make it happen. We met and this concept was approved, we had to go through a lot and we were allowed. Sorry I got a little emotional, I still get nervous, I need to step up a lot with how I sing. I do breathing exercises to calm down backstage, I guess if you believe and trust God and give it all up to him.”

Now for those who would want to purchase tickets to the show, it is available via TicketNet online, the Music Museum (venue) and their management. Go get them now, it would be a nice time to discover new artists, and see how they perform their type of music.

Can I get an AMEN up in here? Lol

ANGKAS Does Rider Re-Training, Pilot Run

DOTR gave them a go signal for pilot run/ operations in Metro Manila and Cebu. Now they are doing a lot of things for the operation of Angkas in Manila.

David Medrano the Angkas Head of Operations “One of the causes of danger in this system is that the rider often doesn’t hold on to the driver. Now the vest has the driver’s ID, two helmets and improvement on the biker app. Both the rider and passenger are given these paraphernalia as if they are new passengers. We share the cost for it, and very easy to pay for, technically subsidized by Angkas. There will be no change in the fare either, it will stay the same even with the additional expenses. We accept high end non modified motorcycles, it will be only for 7 years, we don’t encourage riders to take a trip while it’s raining because it is very dangerous. We really discourage that. There is no denying too that we have riders are getting harassed, by other sectors, we cannot worry about them as much because we prioritize passengers. There are only a few instances, we won’t let that slide if it needs to be addressed.”

George Royeca the Angkas Head of Regulatory and Public Affairs says “Thank you to everyone who came here, we are very happy to tell you that we are retraining our force to make sure all the conditions have been met. They will also be given paraphernalia for passengers, a new vest with a new design for the safety of our riders. It is the duty of rider and driver to always make sure they are safe on the road. If there are new safety measures, it will go to the manufacturers and the law. There will be no modifications, will have bike tests to make sure they are safe on the road. Insurance will be given to the driver and passenger, for death and dismemberment and also claims. Suspension and banning of the platform will be given to erring drivers dependent on the gravity of offense. Our current rider accident rate is 0.003% which came from the number of rides over the accidents met on the road. We wish to bring that down still. The pilot is 27,000 and we had very nice congress support, hopefully we get laws passed including rules and regulation.”

Robert Bolaños Chairman of Motorcycle Rights Organization says “This is the reason why the rider organization is supporting Angkas, because of safety. We also see how they got into the advocacy of safety, training the riders and even the passengers information. Angkas has resources to promote road safety, to share the road, and t doesn’t stop there and perhaps have delivery, messengers to also do this to protect them and the riding public. It is how they think and how they act, we are involved and make people aware that there are strict standards. What they fail to realize is that they will get the same if Angkas passes the standards, for the entire motorcycle industry. These standards puts us on top again, that is the goal.”

Now make sure your Angkas experience would be a good one and see they get trained first before you, the passenger would actually ride one. They are conducting retraining now and equipping their drivers with new vests with new designs and even new helmets. This is part of the TWG, the ones who will make decisions. Hopefully they get less than 5% during this pilot run, so they have bullets to fill their case in congress. Shower caps and face masks can now also be demanded from riders, so if you ride on please do ask for it for hygienic purposes.