Binondo Beauty Supply Launches MAGIC Protein Professional Line

Rodney Palaginog with Malcolm Medina Chairman of Binondo Beauty Supply

and Ms. Anne Marie Cello. Also with them is Edz Santos (far left) the Marketing Manager for the brand and their ambassador Fanny Serrano

Binondo Beauty Supply has been in the beauty supply industry for a very long time. Salons in Manila usually get all their supplies here and their 27 distributors all across the country. They are also currently the exclusive supplier of Bluesky Gel Nail Polish and today is another momentous occasion to introduce a new product line called MAGIC Protein Professional Smoothing Solution.

Fanny Serrano went up on stage and welcomed everyone saying "Last night when I was here, it was so chaotic but we asked them to have you seated this way because of an important thing. Salon Owners and Salon Staff have been so hurt by the news that death happened to some people because of the treatments. The bad effects on customers and beauty workers have been evident and BBS knew about it. They got word that a new line of products from Brazil works, I tested this myself and talked to the owners who got me to try this. I am already 72 years old and I have nothing to do with my life other than tell you how it is. I had a lot of endorsements, but I only choose a few because I want to be good. This is the safest hair treatment, Magic Protein is here and you are going to witness ordinary people, skilled hair dressers who will try this in front before our fashion show that we prepared for you, a little collection I designed specifically for this occasion, I hope you will love it like I do.”

True enough, they even called someone from the audience to do the procedure which takes an hour. A little better than usual regimen that takes a long time to finish. The before and after shots was amazing, it showed how damaged their hairs were and the transformation was noticeable.

The Protein Package includes Clarifying Lotion, Protein Hair Treatment, Sulfate Free Shampoo and Moisture Protein Conditioner. This is for professional use only and costs Php 7,000 in their stores. This has 0.00% Formaldehyde so it won’t hurt your eyes, nose, throat and lungs. You now have a choice for customers, isn’t that good news?

SHERYN REGIS is BACK : Back To Love!

I remember how I always used to sing Come On In Out of the Rain in the shower couldn’t hit the last few notes because yes, Sheryn Regis is a legend. 

The Crystal Voice of Asia is back in the Philippines and yes she’s doing something she LOVES which is singing and performing on stage. So they aptly named her comeback concert BACK TO LOVE: Sheryn Regis. Undoubtedly, she is one of the most powerful singers this country has produced. I did root for her during a singing competition she joined years back. She chose to live a simple life and live with her family, to take care of kids in Houston Texas. She’s had a round of Cancer scare, depression, but she has mustered strength to overcome all these trials and healed wonderfully. After a while, she worked with TFC shows in the US and enjoyed raising her kids til now that they could fend for themselves. She knew what she wanted to do, asked permission from them and they gladly tell her to go for it. She went back to the Philippines and signed with March On Entertainment Inc. The concert will happen at the Music Museum on February 28 8pm. This will be directed by Alco Guerrero and will fortell Sheryn’s life story, all expressed in music. She promised to perform several of your favorites, and introduce a brand new Sheryn Regis too. 

She will also have her Free To Love Concert in Winnipeg Manitoba Canada on Valentines Day, another one in Tallahasse, Florida on the 8th and Steinbach Manitoba Canada on the 15th. It will be a pretty busy February for her too as hey will release a single during the 2nd Quarter. She also hopes to go back to acting, a craft she loves too. For those in other parts of the world, she’s going to have her own YouTube channel to document her daily life. She’s Sheryn Regis, and she’s back... you better get ready!

Tickets are sold via Ticketworld.com.ph, go get them before they run out!

Khalil Ramos and Elisse Joson for iWant’s Ampalaya Chronicles

Unrequited love is painful, but here goes Firestarters Production under the helm of Real Florido to tackle the story based on best selling author Mark Ghosn’s book called Ampalaya Monologues. This pilot episode is entitled ADIK written by Carlo Hornilla. It tells the life of hopeless romantic and poet named Carlo, and his muse cum long time crush Nina. This is played by Khalil Ramos and Elisse Joson. The episode is written by Florence Henzon.

In a way, this is very relatable for people who didn’t get the chance to show their love for someone. Spoken word poetry has been a very ingenious way to be an outlet, to foretell love with a play of words, which sometimes are effective, sometimes not. One thinks how he could just look from afar and hope he gets noticed by the lady he so admires, one who wants to also protect her from other guys, some situations he wouldn’t have any control over. He hopes his efforts would bear fruit, one day, someday. 

Khalil Ramos says “Good evening to everyone, I play Carlo here. It was important for me to study, at first the look and screen test, we already talked. We rehearsed this kind of poetry, it’s rhythm, it’s like rap and I had to do it right. The character is one of many, like people who want to profess love. Carlo is intimidated with Elisse, she is like the dream girl, out of his league, he went through a lot. It has so much to do with his identity, his purpose in life, he is very introverted, he has been bullied and has dealt with his friends and family a lot. Emotion wise, I have my own struggles, it is natural for most of us. For me it’s what I wanna do, about my future, I got it from there. I find myself looking at my own inner purpose, my relationships, my friends. I wouldn’t say I wanted to quit, it was just stressful and it will break you. Knowing yourself, I have had one sided love, in highschool I felt his frustrations. It was an immature love, heartbreak. I couldn’t tell you the story, I might spoil it for you so please watch it.”

Real says “Some of the performances you have seen a while ago will be put on screen. I came from trad broadcasting but understanding the generation involves producing for the new audience. TV as we know is changing, this is familiar, this is relatable, when we saw Ampalaya Monologues three years ago we planned this out and is now streaming. It is the hunger for new kind of entertainment, they have a different kind of thinking and it is so nice to see on the digital platform. The nice thing about this is when we pitched this to iWant, they gave us builds about family, a person’s journey, when we developed this we delved into problems, heartaches of the new generation and you have something to learn from it. There is value in pain. Generally the series is about the bitterness and pain, you wouldn’t experience love without it.”

Isiah Dela Cruz, Alex San Agustin, Henz, Mark Ghosn will also be in this episode. Real Florido has done a lot of remarkable films in the past, and having top caliber actors like Khalil and Elisse in this iWant digifilm, this would be another nice piece to watch. This is an iWant Anthology, a different show every week so stay tuned! 

The “Anak Ni Waray vs Anak Ni Biday” Presscon

Kate Valdez and Barbie Forteza has a gem in their hands. Their show Anak Ni Waray vs Anak Ni Biday have all the ingredients of a very special show. The remake based on a movie in the 60’s, and another one in the 80’s will be a fun, love stricken conflict. Their family will get involved and friendships will be broken.

The series will be flanked by some of PH’s greatest actresses like Snooky Serna, Dina Bonnevie, Jean Saburit, Teresa Loyzaga, Faith Da Silva, Tanya Montenegro, Ms. Celia Rodriguez, including Jay Manalo, Benedict Cua and Migo Adecer. Ginalyn and Katelyn will be battling over Migo’s character. Max Collins, Lovi Poe, Jason Abalos will be their young versions, so it looks pretty special. This is directed by Marc Sicat Dela Cruz. Golden Cañedo also sang the theme song for this, she was well applauded during the presscon. 

Direk says "I didn’t get to watch the old movie but I didn’t do it so it would have less bias, I believed in the creative group, so it has drama, of friendships, of lovers, of Mothers and a lot of comedy. "

Barbie says “We have bonded quite well, we’re friends now because of the time we spend together. Waray is feisty, but all out when her family is involved.”

Kate says “I am so grateful for the chance to work with industry veterans, for GMA to believe in me, I am so thankful! My version is very thrifty, I do it even now.”

Snooky Serna says “During the 80’s, I really felt it had sentimental value for me. Working with Dina, I felt we didn’t leave each other, we just picked up where we left off. Dina is so sweet, I love how she brings snacks unceremoniously. We are not in good terms with our characters.

Dina says “I asked to be Biday, my husband is an Ilocos Congressman and it’s so nice to do this and promote our province. I am excited and hope we have more shoots in Ilocos because we really had fun there. This time even if she is evil, she’s going to be a little nice on some times. It’s funny because we are good friends, it is different but being with her, I remember our Regal days so thank you to GMA for doing this.”

Celia Rodriguez says “I don’t have to tell them what to do, they’re all pros. They go to the set early, ready and know their lines. They ask if they need help and they do good, I’m sure they will be big stars very soon.

Migo adds “I agree, friendship first, love between friends can level up and it is easier to fix rather than doing it with strangers.Cocoy is different, he’s caught in life so he kinda gets to be with different women, because he’s afraid of commitment. I haven’t played a man being fought by two ladies, I take this is similar to Sahaya but the other way around. I feel how she feels now.”

Jay Manalo says “No, I haven’t felt I was being torn by women, I on the other hand did that. I believe in friendships, I would rather lose the love than break them like in this story.”

Teresa Loyzaga says “A contrabida is a contrabida is a contrabida. My name is different now, I guess people will be surprised as this is different from My Special Tatay. I take it as a complement when people react like that, I make an effort because I put myself in the character.”

Faith Da Silva says “I do wish to be lead sometimes but this is a role and I am happy for it. I think I get to portray interesting roles, I want to do Marimar in the future. Maybe that will happen.”

Jean says “For me any role is a good role, it’s how you tackle it, no matter how big or small it is I do it to make the show whole, not taking it in other ways. It’s work and passion.”

Anak Ni Waray vs Anak Ni Biday will show on January 27. This is on GMA’s Primetime slot.