See IKEA's Life at Home

Saturday, April 24, 2021



What does your home look like? What do you think your home needs in order to make it better? How do you live your life at home?

As you know, IKEA is set to open its doors in Pasay City soon. But before that, IKEA wants to know these too so that they would be able to bring modern furniture design that could help Filipinos thrive at home. This helps them understand what we need so they made the effort to talk to several locals who will benefit with IKEA opening at the SM Mall of Asia grounds soon. It's why they had the Life at Home series launched in their official Facebook page recently.

They now know that eating and sleeping is pretty much cookie cutter but there are really stark differences when it comes to culture because we're very sentimental, and always have extended family at home. Your grandma for instance play a role in the lives of everyone in the family, which is not common for other EU or US households and they talked to Filipinos about it. 

Georg Platzer the Store Manager of IKEA Pasay City says "The four dimensions that help us define home are: the people we live with, the things we own, the amount of space we have and the place we live in. Home is a feeling. This fascination helps us to better understand people’s needs, dreams, and challenges, especially for the new markets we enter like the Philippines."

If you want to know more about how they did it, check out the videos here and their website. You would learn a lot how IKEA studies are conducted in the Philippines.



COW

JULIE ANNE SAN JOSE and DAVID LICAUCO Brews Romance in HEARTFUL CAFE

Thursday, April 22, 2021


 

It was a fun evening to be with Pop star Julie Anne San Jose and the hunky David Licauco. They're having a new show startingthis Monday called Heartful Cafe and it was supposed to be shown on GMA News TV a couple months back, but they wanted it to be done on prime time now and on the main GMA channel, this is good news no?

Julie says "I am so glad this transitioned to GMA and is going to be shown in prime time. It only means that it would be shown to even more people, and I'm excited for them to see our story."

David says "This character is not so far from who I am in real life, I am a jokester, a simply guy who wants to have fun (a little bit of a player), just a slight difference in the family. But we almost do have the same characteristics."



Julie plays Heart who is a matchmaker in the series. David on the other hand is a little bit of a playboy, a little fresh and good looking so he gets away with trouble if he gets into it. We can't spoil much of the story because it would be better if you watch the show, here's part of our interview with them this evening. I like the other characters  portrayed by Jamir Zabarte, Victor Anastacio, Aira Mariano, Zonia Mejia and they will make this a little sweeter because they have their own pairs in the show.


Make sure you watch GMA Telebabad this Monday! It'll be so good you'll have a cup or more servings of this sow.


COW


2021 GINEBRA Jersey and Cap Collection Launch "Bagong Tapang sa One Ginebra Nation"

This is one of the most awaited events of the year and because of the pandemic, things have not been as normal as they should be. Ginebra San Miguel won't be beat so they now are launching the 2021 Ginebra Jersey and Cap Collection which was done through a live stream on their official Facebook page at https://www.facebook.com/BarangayGinebra. This is their first virtual launch dedicated to all their consumers and appearing during the event are Ginebra superstars #5 LA Tenorio, #6 Scottie Thompson, #47 Mark Caguioa, #11 Stanley Pringle and #25 Japeth Aguilar. Participating products include GSM Blue, Ginebra San Miguel Premium Gin, Vino Kulafu, Ginebra San Miguel, Primera Light Brandy, and Anejo Gold Rum. Ginebra has always believed in the Filipino spirit and through this campaign, they want you to embody the "Bagong Tapang" we need to survive this pandemic and become the worthy people our loved ones believe in when times are rough. 

 

I played the online basketball shootout and managed to drop some shots.

Ginebra also launched their own website for this particular campaign over at https://1ginebranation.com. It's got information about their beverages, some basketball games, photos of previous Ginebra teams which have been collected through the years and the full mechanics on how to get the Jersey and Caps that are part of this collection. 

Emmanuel Macalalag the COO for Spirits of San Miguel Food and Beverage Inc. and GM of Ginebra says "The need for unity to rise beyond challenges, this is what Ginebra and the Gin Kings embodies. The passion for the game, the never die spirit can serve as an inspiration for many Filipinos. We partnered with Gawad Kalinga to help Filipinos, as every Jersey and Cap claimed will support programs of this organization."

 


The challenge of the bubble conference of the PBA also was hard for all the professional basketball players and the Ginebra Kings is also part of that. The experience of doing the bubble made them even closer as it forced them to live together for the duration of the conference. They even dedicated all their games to their loved ones, and to the thousands of fans they have across the country. The players also are hopeful that everything would be back to normal, and wish for everyone's safety.



Now how do you get the Jersey and Caps? What do you need to do to get one?

You need to collect 6 Caps of any participating brand under Ginebra San Miguel and pay 100 for the shirt and 150 for the cap to get them. I saw how the players wore them during the launch and I'm eyeing the Caguioa Jersey and Cap myself <3 You then can get it via participating Puregold branches nationwide!

As you can see it's so easy to actually get one, they really made it that way so they could help the organization they are supporting and as a THANK YOU for all their fans. Now what else is there to do but to get your own products, use the caps and exchange them for the collectible Jerseys and Caps plus the corresponding amount you have to pay for. Just the thought of it going to the NGO makes me so happy that they thought about it during this time. They chose to help, and that is even worth more than their recent championship!


Congratulations Ginebra!


COW

Healthy Frying on Breville Event This April 24th

Wednesday, April 21, 2021


Cooking healthy has always been a huge chore if you're always counting calories, weighing portions, reading the labels and had to perform a huge mumbo jumbo before you get something decent to eat. These days, people are all so busy to find time to go out buy charcoal, prepare meals and pray their food comes out right. The millennial lifestyle needs to be fast-fast-fast, and the folks at Breville knows how the modern kitchen should be run, to have some of their own products fit the lifestyle of the new generation of cooks. It could be your Mom, your sister, your cousin, your kasambahay, or maybe YOU.

How do you become a master of your kitchen? How do you become productive, prepare healthy meals when you're in a hurry?  Breville, a premium kitchen brand has been doing this for years. Their products consist of things that would make food preparation easy and healthy. They just celebrated their 10th anniversary in the Philippines last year and what better way to start the party but by doing the best thing since sliced bread, them doing a full blown Breville Summer Cookout with culinary masters Chef Waya and Chef Gem this Saturday at 3PM.


They'll be teaching you how to work with their very best appliance yet, the Breville Smart Oven Air Fryer. For those who don't know, Chef Waya Araos-Wijanco is the Executive Chef and Owner of Gourmet Gypsy Art Cafe in Quezon City. She's also a mental health advocate and a co-founder of the Open Hand School for Applied Arts which teaches differently abled persons to join the regular workforce. Chef Gem Tee on the other hand is the owner of Salta Ristorante. They both will share their best dishes and also teach people at home how to cook and integrate the Breville Smart Oven Air Fryer with what they prepare everyday. They're going to also have several guests who are going to share their life experiences in the kitchen and how to do it while food stays fresh, hot and fast!

Make sure you follow them at https://www.facebook.com/brevillephilippines so you get notified of the livestream when it starts. Again that's April 24 at 3PM, you can find the details on their social channels too.

See you there!



COW