First Dolby Atmos Home Entertainment Certified Studio Opens in the Philippines

Tuesday, November 08, 2022


If you can dream it, you can achieve it. I've heard that line before, but these guys did it.

They are called Waxiefied Sound Productions and recently, they have been able to get Home Entertainment Studio Certification from Dolby Atmos. A first in the country. They invited us to see the actual facility, with strict instructions not to touch equipment as each piece is measured and angled to a T, with laser precision and all.

Waxie G. Joaquin the founder of Waxiefied Sound Productions and Executive Mastering Engineer says "It's time to level up! With this in the country, you're bound to no longer listen to these musicians like an audience, you've got an entire technology that'll work with spatial audio. It's like listening 2-3 inches away from actual person doing it. In the past, decoding stereo wasn't just enough, now they decoded Dolby Atmos and we need to be part of that. I often hear in the PH "pwede na Yan!" and we know, we need to catch up!" 

I'm quite sure you've seen the Dolby Atmos mark in movies, music, and just about any of the world class projects that want the best in audio. Think of it as a balancing act of separating each component of a single track and putting them in a 3D space where you can hear distinct vocals, instruments from different directions, where you feel like you're in the actual studio. In the past, some of the movie and song projects in the country were being sent to studios outside the country, and this changes the game. Waxiefied Sound Productions can cater to Philippine based sound engineers, composers, musicians and artists that need their work mastered. They don't need to go out of the country anymore just to get the service done. Here's a short tour of it:


Jiggs Hermano, Waxified's Acoustic Engineer adds "It's very hard for people to once accept stereo, and for 70 years we've been working with that. We started to embrace mp3, and Dolby Atmos changes it. It brings a bigger canvas for us artist, we are making music that is immersive and can be heard everywhere. The music will evolve and make sound feel like you're in it. It adds emotion, it adds space, we now have the ability to put it into  different sides. Mastering makes it sound better, and this is transparent. You just have to turn it on your device. It will adjust to what you are listening to, it's very easy to put into your lives. I was a non believer and now I feel it just blew my mind!"

Jiggs Hermano





Waxie Joaquin, Jiggs Hernando, Vito Syquia, and Peter Hager

Imagine how our films/movies would become when we apply this for entries in international film festivals, or when artists try their luck performing outside the country. They also talked about how it was built, and had several out of country locations to source the equipment for this studio. It was just matter of time to be able to complete it, as they were very confident it was achievable.

I haven't seen so many people geeking out over music and audio all in one place, and  if you wanted to paint a picture of artists who have used this, names like James Reid (songs from his newest release), New Game Plus, Massiah, Nadine Lustre, Jay Ortega, J. Mara, Morobeats, Nicole Asensio, and Dan Gil and Marga Jayy are on the list. If you want to know their services, visit their website waxiefiedsoundproduction.com or find Waxiefied Sound Productions on social channels.

All for the love of music and the industry! Cheers!



COW


Beautéderm Launches New Health Boosters and Signs SAM MILBY

Friday, November 04, 2022


It was raining like cats and dogs during this particular event, but no worries, as he's got sunshine!

Yes ladies and gentlemen, they just signed the good looking actor and singer Sam Milby. This adds him to the illustrious line of celebrities/brand ambassadors that they have at Beautéderm. His presence makes total sense as it is specifically for the new Beautéderm Health Boosters - Effervescent Tablets under the REIKO and KENZEN brand. Beautéderm President and CEO Rhea Anicoche-Tan mentioned that there are still a lot of people who are not fond of taking supplements that are in tablet or syrup form. They developed and manufactured these in order to make sure people get some of their health and nutrition needs everyday. Safety wise, you're assured that this is FDA approved and is meant to be handy. You can take it on a trip, a short vacay, an office day, or just about any day.

Reiko ShiroSan has good Marine Collagen Peptides and Vitamin C. It helps in lessening signs of aging, like wrinkles, joint problems and weakening bodies.

Kenzen YasaiDes as the name suggests is all about vegetables. It's got tomato, fruit and vegetable extracts helps in strengthening the immune system. It's perfect for those who don't really want to eat vegetables and need to include this in their diet. I personally know so much people who never ingested Ampalaya, Okra, Saluyot among many veggies and maybe this time, it can change their minds as it's in good juice form.

Kenzen MizuPlus has Green Tea Extract and Magnesium which is high in antioxidants, maintains muscle, nerve and brain function, induces fat loss and lowers risks of heart disease. You can use one tablet and put it in a glass of water, watch it disintegrate after a few seconds.

Beautéderm President and CEO Rhea Anicoche-Tan mentioned that there are still a lot of people who are not fond of taking supplements that are in tablet or syrup form. They developed and manufactured these in order to make sure people get some of their health and nutrition needs everyday. Safety wise, you're assured that this is FDA approved and is meant to be handy. You can take it on a trip, a short vacay, an office day, or just about any day.

Sam as you may know has been working on a series called A Family Affair. With his busy work schedule and events left and right, he admits he didn't have much time to work out unlike before. He's a health freak and works out to relieve stress. He also eats healthy, but diet would be really so hard when you're in a locked in taping. So with the lack of nutrients in a day, he's glad this endorsement came at the right time. He wants Beautéderm Health Boosters Effervescent Tablets to be his partner in making sure he gets fully charged during his toughest moments. He adds "I am really honored and thankful that I'm now part of the Beautéderm family. I always think about my wellbeing and try to do exercise plus lots of sleep when I can. Together with Beautéderm Health Boosters Effervescent Tablets, it'll be easier to get the nutrients I need for everyday."

 Miss Rhea Anicoche-Tan also quips "We welcome Sam Milby with open arms in the Beautéderm family! He's but the right person to endorse our Beautéderm Health Boosters, and our A-list ambassadors wouldn't be complete without him in it. I've had the pleasure of working with him in our studio offices in Pampanga, and he never complained of how far it was, he's a real professional."





Here's our coverage on video, some scenes when Sam Milby was announced as the new brand endorser:


I have personally tried the Kenzen YasaiDes variant and it tasted like apple juice. Looked at the nutrition information and it indicated that it had 0 sugar, which is a plus in my books as I've got sugar problems. If anyone is taking nutrition like this, people would certainly be so happy because it's easy and convenient. I'll take the other flavors on different days, or once I finish the whole bottle. 

 If you want to know more about these new Beautéderm health boosters, visit their social channels as they're posting updates and testimonials about the new products there. Sam fits like a glove in the throng of endorsers that Beautéderm has. 

Congratulations on being part of the Beautéderm family!

  COW

Papa Obet Releases Second Christmas Single "REGALO"


Looks like Papa Obet is going to make Christmas even sweeter as he launches his second single, a timely one at that called REGALO.

Papa Obet says "It's not just every Christmas but I've always wanted to do songs and record them but it's just too difficult when the pandemic hits. For me, it's magical to do Christmas songs, to listen to them, it just sets you into the mood no matter what day it is. I base the songs from different artists, I get inspired from them as I've been always a classic guy. It's just attacked in different words and lyrics, plus the music arrangement is now going to be Gen Z like. It's going to be different. I initially made this with the chorus first, and said to myself that if ever I needed to make a whole song, I'll have this in hand. It's for a loved one, for those who are at work, for those who cannot celebrate Christmas at home with their families. My favorite line is "Sana ngayong Pasko, kahit wala akong regalo magkasama naman sana tayo!" (I wish this Christmas even if I don't have a gift, we'd be together!)."

He adds "If ever people want to give me gifts, I only ask for toys. It's what makes me happy, I hope I could have those that I don't have in my collection yet. I grew up not having any when I was a kid and now that I'm earning a bit, I would want to have vintage ones and re-issues, I feel it's very fulfilling to have that. I wish I would have time to go to Toy conferences but I just have no time since I have full time work. I wish to have toy hunts also abroad soon, that's on my wishlist. Aside from that, I'd want a house and lot, a home for me, my family, my parents so that I could give them comfort now that they're on their senior years."
 
Here's our interview with him this afternoon:
 
 
 

Papa Obet and says he's thankful about the help he's getting from GMA Music, Sparkle and people who have always been there with his music journey. For those who fancy something that would touch your Christmas memories, something that would make you remember family, friends, loved ones, go to Barangay LS 97.1 on FM radio. You can also download it off streaming sites. This is under GMA Music.


COW

Globe Announces Milestones and Blackpink Promos at Innovation Fest

Thursday, November 03, 2022

 
One like in a post, one look in a wishlist, things that make us feel how we care... that's what Globe wants to happen. During the Globe Innovation Fest 2022 this morning held at Globe's Virtual Hangouts, they got BGC, their Cebu and Davao offices connected to celebrate as one in a nationwide celebration.

Globe goes beyond providing a need, they're a telco partner that takes care of you along with the people who matter to you. They champion innovation, provide care and kindness. Ernest Cu says "You have witnessed the services we provide the Filipino people, connecting you to the world. Mobile phones became a powerful tool and we recognize the value of our customers, we want to strengthen our ties. Our customer first mindset had us create wonderful experiences for out clientele. We are harnessing technology to serve more sectors, make it inclusive, easier, faster and more convenient. Virtual Hangouts is our metaverse campus, where you can do more about your passion. We can't do this without your support."

Globe's Cheif Commercial Officer Issa Guevarra-Cabreira says "Wondeerful is something we hope for everyday and we strive to do that and make it a commitment. It's a simple sentence, but it's what we want for our customers. This year we faced a lot of challenges but we have mobilized Alagang Globe through Globe Rewards and we raised 6.9 Million to feed the hungry. We have new ways to take care of each other."

Tennis Phenom Alex Eala says "The Hapag Movement has been feeding a lot of Filipinos that are experiencing involuntary hunger (100 thousand families to date), and with Globe Rewards, we can help feed them if you donate through your rewards points. You can do this now on the Globe One App."

It's not just about innovating, but getting the needs of the nation and Globe is being ahead of its time. Anne David, Anna Baldos, Moriah Ganzonand Pete Fernandez  from Globe were there to answer questions.

TM Bayan Fiber Wifi was also announced, to give access to education, gaming, entertainment. For 50 pesos, you get unlimited wifi for 3 days. Small business owners can now become TM Bayan so people can access it much easier. You don't have to wait for a G Fiber plan, you can get connected for as quick as 24 hours. Just go online, pay for the plan and you'll get the connection. Fiber to the room technology also gives you uninterrupted wifi connection without lags. Globe also partnered with Google to do digital skills training with certificates on Coursera. Globe and NABU are also working on books in regional languages, they are giving access to it to change lives.

As for Globe, they just got an Opensignal Award for 5G Gaming. They also became a partner for ESGS where 30K people came to participate. Globe also got Globe Prepaid to do hypercasual games through GoGAMES on the Globe One App. Subscribers can get points just by being on the top. You can use these for discounts on your bill, essentials. MetaverseGo's CEO Ash Mandhyan says "Globe is the perfect partner to have as they are innovative. The fact that they can own assets on MetaverseGo platform, there's an opportunity for Filipinos to earn from it."

Globe also presented the relaunched 0917 Lifestyle brand with a whole fashion show, they've got pretty good merch. I like the oversized shirts and sweaters. I like the oversized shirts and sweaters. KPOP and KDrama fans on the other hand will get romance in their lives as they go global with Disney+, Blackpink where subscribers can join promos and get reinvent kits (with Blackpink merch) so make sure you follow Globe and KmmunityPH. Globe's Strategic Sponsorships & Partnerships Manager Denisse Arao says  "There are going to be more than one Born Pink Promo exclusive to Globe Customers so this Born Pink Tour is really big. We will announce all the Born Pink Tour promos in the KmmunityPH group and Globe's!"

That's all for now!




COW